
B2B lead generation: what it really is and how it works in 2026
Difference between contact, prospect and MQL/SQL. How much a new B2B customer actually costs in 2026, by sector. Numbers from our campaigns.
→ READ THE ARTICLEDISPATCHES · FIELD NOTES
No "10 hacks that will change your life". Just practical notes from people who build outbound systems and ship them in production every day.

Difference between contact, prospect and MQL/SQL. How much a new B2B customer actually costs in 2026, by sector. Numbers from our campaigns.
→ READ THE ARTICLE
14 questions to ask before signing. 7 red flags to walk away from. 3 acceptable pricing models and the ones to avoid. No filters.
→ READ THE ARTICLE
It's not a matter of "one is better than the other". It depends on company stage, deal size, feedback velocity. The real answer inside.
→ READ THE ARTICLE